The Mags - She

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Wednesday, 27 April 2011

Split Screen

After researching into internet forums and youtube for answers on how to make our desired split screen. We finally have a result!

Here is a clip we have edited together of Tom and Charlottes feet walking. We were delighted when we realised how to create a split screen effect with our clips because this opened up many new ideas for our music video as we were capable of some more advanced editing.

Tuesday, 26 April 2011

Audience Feedback

Now all the media music videos of our group are completed. We were able to put together a showcase evening in which they were premiere'd to media students, teachers and aspiring media students in the school. This meant an opportunity for audience feedback had arisen and we were prepared to take full advantage of it.

Some sheets were handed out with two questions on them. Those being:
1. What did you like about our music video?
2. What is your favourite part of our music video and why?




We gained a lot of feedback from them and it was all positive, so we were very happy with our efforts and our hard work had obviously paid off.



Here are some examples of what people had to say:






We also set up a camera corner in which people could go and express their views on what they saw.

Friday, 15 April 2011

Final draft

Here is the final draft of our music video:



I am extremely happy with the end result of our music video. I feel the timing has been perfected to the best it could be and the audience feedback from the showcase at school definitely proved that our hard work paid off.

Sunday, 10 April 2011

Draft 8

Here is the final draft of our music video:



We have made a couple of changes since the last draft. One of these changes is the split screen of the feet walking past one another. We had this clip twice, the first time was the feet normally walking by. The second time was the feet reversed, we took this out of our video because it wasn't particularly effective and it seems as if we were not capable of anything more advanced as we were reversing footage. This was obviously not the case so we changed it right away. The reason we reversed the walking was to try and portray the dysfunctional relationship of the couple. However we changed it so the two part of the screen had been swapped rather than reversing it.

We also changed the order of the shots and cut it up more when Charlotte has the lyrics on her body. We felt to fit in with the alternative rock genre it needed to be more choppy with our editing so we changed this factor about our video.

I feel very happy with our draft and I feel it does conform to the forms and conventions of a rock music video. I feel this is due to the research carried out behind the video we have made and the joint narrative and performance elements work well together.

Thursday, 7 April 2011

Credits

With all music videos, there are credits with the song title and the band name involved. We included the song title, band name, the production company with the year of release and the album name in our credits.

Here is a picture of our credits on the black screen we placed them on before it fading out to our split screen.






Wednesday, 6 April 2011

Draft 7



Above is the seventh draft of our music video. There is a lot more split screen involved within this draft. However, we feel we really need to get an ending sorted for our music video. After asking different people their views on how we could end the video, the general feedback was that it needed to be something bold and shocking for the audience.

When people were watching our music video, people had all different interpretations of what we were trying to portray. Some thought the two characters had been in a relationship that had failed, some believed she was an obsessive ex girlfriend, and others thought that the boys career was getting in the way of the relationship. We realised we had incorporated a media theorists theory within our music video. This theory being Barthes Enigma Code.

Eventually we decided on painting the lyrics onto Charlotte and having her rub them away off of her body. We got inspiration from our audience feedback and also an existing video by Marina and the Diamonds for 'I am not a robot'.

Here is the draft including these shots of Charlotte with lyrics painted on her:

Voyeurism

When we visited Richmix, with head examiner Pete Fraser. He mentioned that voyeurism was a good element to have involved within our video. Lots of videos include voyeurism within them. Nat King Cole's 'Frim Fram Sauce' was the example we were shown on the trip.

Here are some other videos I have found that includes Voyeurism:





We decided that we would include voyeurism in our music video with our lead singer looking in to a mirror. Here is our attempt:

Monday, 4 April 2011

Draft 6

Here is the sixth draft of our music video. As you can see whilst watching it, it is nearly complete and there is just a small part before the ending that needs to be added now.



In this draft a lot of our split screens have been added in which I think have worked very successfully and really work well in the video. The 3 way split screen inspired from blink-182's video 'Always' has been added in. The split screen that opens our video has also been redone. As we decided it was better quality on Final Cut Express rather than iMovie which we had previously edited it on.

Friday, 1 April 2011

Draft 5

I am particularly happy with this draft of our music video as I feel it is all starting to come together and starting to look really professional now. We have managed to get the desired 3 way split screen that we wanted. After researching ways into it, we realised it was actually reasonably easy to do. The help of tutorial videos on youtube and peoples input on forums was heavily encouraging for us and enabled us to do the split screen in the way we wanted to.

We got the inspiration for a horizontal split screen from this Blink-182 video:



And here is our draft with the horizontal split screen:



I feel the split screen is brilliant for the narrative side of our music video.